The Bad Times
Talk about the bad times!
The last 48 hours for me have been a nightmare. Between minor issues (like the fact that my Topshop order arrived and three out of the four items didn’t fit, a pair of socks I bought had a hole in them, the dress I was having tailored wasn’t done properly…), and major issues (like the business name I have registered, been trading with and reserving for the last year that I was planning to use for my retail store has been trademarked right under my nose) I am feeling very deflated and heartbroken.
Fighting the people who stole my name and logo is an option but requires money and time, not to mention the emotional strength I simply know I don’t have for such a potentially long, drawn out battle.
Not a very creative outfit today, but I made sure to wear the one Topshop item that did fit.

Op Shop Coat - TopShop Tee - Forever New Pants - Dorothy Perkins Flats
The major drama of losing the business name to a trademark is that I have spent over $500 on registration fees and marketing tools which are now useless. On top of this, I have to think of a new business name as part of the requirements for my course AND I need to register it all ASAP. I could have bought a pair of Louboutins for that money!
On the bright(er) side, today was my first day driving without my P plates! Yes I am 23. Go team .05 BAC!




That is so awful. I can’t believe someone would do that. Words are a bit iffy territory, but a logo is a whole ‘nother matter…
Oh my god, you poor thing.
I registered a business name a while ago (have yet to use it haha).. didn’t know you had to trademark it though =/
I also can’t believe you’re 23.. you definately don’t look it!
Glad that top fits, i was looking forward to seeing it as it is very unusual & nice =]
Hmm…. so the people who have registered the TM will be using it with respect to goods or services similar to those which you trade? You are very unlucky if that is the case…
Unfortunately that is the case, they are registered in the class I would be required to register in. The worst part is that I missed out on opposing this trademark by 2 weeks!
I am also 23 & no one thinks I look it. “You’ll appreciate it in the future” is allllll i hear. Mean while being asked for ID @ everysingleplace got tired about 3 years ago!
What the hell? That’s like a worst nightmare. Was it someone trying to spite you or just trying to ride on the success of your business?